Digital marketing is a way of marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Digitalmarketing campaigns have become more prevalent as well as efficent, as digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of going to physical shops. Digital marketing such as search engine optimization (SEO), search engine marketing (SEM),content marketing, campaign marketing, and e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, optical disks and games, are becoming more and more common in our advancing technology. There are a number of ways brands can use digital marketing to benefit their marketing efforts. The use of digital marketing in the digital era not only allows for brands to market their products and services but also allows online customer support through 24/7 services to make customer feel supported and valued. The use of social media interaction allows brands to receive both positive and negative feedback from their customers as well as determining what media platforms work well for them and has become an increased advantage for brands and businesses.
Designations for the course:
1.      Google Ads Manager
2.      Digital Media Associate
3.      Email Marketing associate
4.      SEO Specialist
5.      Social Media Manager
6.      Website Designer
Course Details:
-Â Â Â Â Â Â Â Â Â Website Designing
-Â Â Â Â Â Â Â Â Â Email Marketing
-Â Â Â Â Â Â Â Â Â Social Media Marketing
-Â Â Â Â Â Â Â Â Â Google Adwords
-Â Â Â Â Â Â Â Â Â Ad Operations
-Â Â Â Â Â Â Â Â Â Search Engine Optimization
Syllabus for Digital Marketing courses in Hyderabad
1 Session : DIGITAL MARKETING INTRODUCTION
Introduction
what is a website
types of website platforms
what is a domain
what is a hosting server
connecting domain to hosting
How to buy a domain
how to buy hosting
connecting name servers with domain
2 Session: WEBSITE DESIGNING
Platforms to design website
Wordpress installation
Admin Panel
theme installation
Website layout
Page designs and plugins
Blog Writing
3 Session: GOOGLE ADS
Intro to google ads
Search ads
Display ads
shopping ads
Video ads
Bid Strategies (intro)
Hierachy of Google Ads
Keyword Match Type
Keyword Planner
Ad position
Quality Score
Actual CPC
Search Network AD
Ad Extensions
Bid Strategy
Display network targetting options
Display Ads
Remarketing
Video Ads
Google Ads Report
Google Ads Certification
4 Session : SOCIAL MEDIA MARKETING
Introduction
Facebook Marketing
Distinguish between profile, business page and sponsored ads
Account creation
Business page creation
Roles
create a post
connect to instagram
reports
5 Session : FACEBOOK ADS
how to give ads
hierachy for facebook ads
how to create ad
how to capture leads
reports
6 Session : LINKEDIN
Introduction
Linkedin Profile setup
Creating Linkedin Content
Linkedin Business page
Linkedin Group
LinkedIn Ad Campaigns
Linkedin Analystics
7 Session: YOUTUBE
Channel creation
customizing the channel
guidelines for custom URL
Channel Verification
Verification Process
Default setup
Uploading videos
End screen or cards
Reports
Monetization
8 Session: EMAIL MARKETING
what is Email Marketing
Email Marketing Setup
Benefits of email marketing
A/B testing
Optimize your email Account
Types of your email campaigns
How to engage with your new subscribers
Mail Chimp Tutorial
Interview Q&A
9 Session: TWITTER MARKETING
Introduction
Create and optimize twitter account
how to do uploads
how and why to retweet
Twitter Ads
Twitter Ads Manager
10 Session: SEO - SEARCH ENGINE OPTIMIZATION
what is SEO
What is SERP
How search engine works
Spider crawlers
Keyword research
Google updates
SEO process
Business Analysis
Keyword Analysis
Keyword Planner
Competition
web portion Analysis
ON Page
Server-Side Optimization
Redirection
Search Console or Web master Tools
Website Ownership Verification
OFF Page/Backlinking
FAQs on Digital Marketing Course
Why learn digital marketing?
Digital marketing is cumulative of various sub genre modules that individually hold the scope for a lucrative career. Digital marketing itself is set to go big in the coming years so learning the course can really help you fast-track your career in digital marketing.
Can I get a demo?
Yes, we can arrange a demo class for the candidates who are interested in joining the Digital Marketing training program in Hyderabad.
How much does it cost for digital marketing course?
An all-around digital marketing course online & Offline is Rs.25000
What are the modes of Digital Marketing training in Hyderabad?
We offer online digital marketing and offline digital marketing training in Hyderabad.
Will I get a certificate?
Yes of course, we will reward our students with a Digital Marketing course completion certification after the course. We will also help you with Google Ads and Hubspot certifications.
Do you also provide internships after the course?
Yes, we offer 2 months Digital marketing internship after the course for the candidates who are interested.
Will I get a job after the Digital Marketing course in Hyderabad?
We offer Placement assistance and train you for it but cannot guarantee a job as it depends on the individual’s performance.
What courses do I need for digital marketing?
Degrees such as BBA in Marketing, or MBA in Marketing also has Digital Marketing as one of the subjects as per the course curriculum. Some of the top Digital Marketing courses include: BBA in Digital Marketing. MBA in Digital Marketing.
Is digital marketing easy?
Digital marketing is not necessarily hard to learn, but it does take time, effort, and persistence. If you're unfamiliar with search engines, data analytics, or content management, you can expect to feel a bit overwhelmed at the beginning, especially if you are trying to learn digital marketing on your own.
What is the eligibility for digital marketer?
Eligibility Criteria for Pursuing Digital Marketing Course
Essentially, for undertaking the online courses offered by Indian institutions and universities, the Indian applicants must have graduated (10+2+3) from a recognized educational institution/university in any discipline.
What kind of jobs are in digital marketing?
As a digital marketer, you'll need to: create and upload copy and images for the organisation's website. write and dispatch email marketing campaigns. provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI).
Is digital marketing high paying?
The job of digital marketing is one of India's highest-paying jobs, and it's also one of the fastest-paced. Starting in posts like social media marketing or email marketing, you will be able to advance quickly to higher positions in high-growth companies.
Course Demo
Your Instructor
Divakar Pullemula
Meet our experienced Digital Marketing Instructor Mr. Divakar Pullemula with over 8 years of expertise in the industry. With a passion for helping students succeed, our instructor has been at the forefront of the digital marketing revolution, consistently staying up-to-date with the latest techniques and trends. Their hands-on approach to teaching combines practical experience with real-world examples to give students a deep understanding of the subject. Whether you're looking to develop your digital marketing skills, launch a new career, or grow your business, our instructor has the expertise and experience to guide you every step of the way. Join our classes to learn from a seasoned pro and take your digital marketing skills to the next level.
